Doing More with Your Fleet — Even When You Can’t Hire More Drivers

The Challenge: Hauliers across Europe are facing a chronic driver shortage. Yet, demand for transport remains strong. How do you keep growing when adding staff isn’t feasible?

The Answer Isn’t Always Hiring More — It’s Working Smarter.

1. Digital systems boost productivity by up to 20%

A study of digital platform adoption in logistics found firms implementing digital technologies—like tracking platforms and analytics—boost labor productivity by as much as 20% (ResearchGate, 2023). In practical terms, that means your current drivers could handle more work without burnout.

2. Telematics drives route efficiency and cost savings

Fleet data across Ireland shows that 52% of GPS fleet managers reported improved route planning, leading to reduced mileage and fuel consumption (Verizon Connect, 2024). Additionally, eco-driving programs—enabled through telematics—have achieved fuel savings of 20% or more and CO₂ reductions up to 15%.

3. Waste management is primed for a digital upgrade

The European Environment Agency identifies digital technologies as critical to transforming waste logistics—making material recovery more efficient and enabling smarter supply chains in the circular economy (EEA, 2022). Digital waste tracking, expected to become mandatory by 2026 in some regions, aims to eliminate paper-based systems and curb illegal waste activity (DAERA, 2023).

Designed with Drivers, for Drivers

And here’s the key: it wasn’t designed by us in an office – it was shaped by the drivers themselves. They took part in the design process, tested features, and told us what actually works on-site and on the road. The feedback has been clear: “I’d hate to go back to paper.”

What it delivers in practice:

- Optimised use of the fleet you already have
- Verifiable, geo-tagged records of every load (no disputes, no missing dockets)
- Faster invoicing and stronger compliance with Article 27/28 and council requirements
- A competitive edge when tendering for work that demands traceability and sustainability

The result?
Even if you can’t hire a single extra driver this year, you can still increase turnover, improve compliance, and strengthen customer relationships. That’s not just survival – that’s running a more effective and future-ready business.